Starpowa
Project type
AI, Ecommerce
IF Agency
Project type
2025
Starpowa is a bold UK wellness brand bringing vitamins to life through fun, flavour and colour. To support their TikTok Shop launch, I produced striking product visuals entirely through AI, transforming unavailable samples into dynamic,
high-impact imagery that showcased the brand’s energy and drove engagement.
We were provided with two images for each flavour
For Starpowa, I was tasked with producing product images to support the brand’s TikTok Shop launch. As the physical products were unavailable, every image in the project was generated using AI, providing realistic, eye-catching visuals that delivered strong creative assets to drive sales.
Reference image
AI image
Using AI and editing, I expanded the supplied images into a full set of cohesive assets that carried through the entire carousel.
Final image
Although AI generated the images, the labels had to be manually edited to ensure accurate and legible text across all assets.
Given the amount of nutritional information on the listing, it was essential to make the visuals as engaging as possible.
This design was then adapted for the remaining 20 flavours, using complementary colours and adjusting the gummy colour
where needed.
